NAME: SUZIE BALESONE

Instagram: @suziejobaleson @wellthcollective

Where are you from?

Texas!

What industry are you in and what do you do? 

We work in the health and wellness space, including venture capital investing and marketing (including events).  

Tell us about how you started Wellth Co? 

After years of traveling as a consultant I knew firsthand that there was a white space in the healthy hospitality world.  It was incredibly difficult to stay well on the road 10 + years ago.  Wellth Co began as a platform to help hotels provide wellness offerings to their guests with ease. These days, it is almost a requirement for hotels to offer some form of wellness and we are thrilled to have been part of building the industry. From there we have expanded into a full-scale experiential marketing agency that works with brands to build strategy around connecting with the FitGen consumer through activations, often with our hotel partners. 

Where do you see Wellth Co going in the next 5-10 years?  

Wellth Co will continue to work to create space for people to gather and connect in a wellthy way!  We hope to continue to gather 100s of thousands of people each year who want to connect with like-minded community around the country. We will continue to work to build brands that we believe in. The brands that are changing the way we live for the better!  

How are you collaborating with Arlo and what are you most excited about with this collaboration?  

We are so excited to collaborate with Arlo through the Summer of Wellth experiences.  Having Arlo’s incredible, and iconic, NYC space to allow people to gather is the most exciting part. We also love the Arlo team!  

Where do you hope to grow within the Arlo Brand? 

We hope to continue to offer experiences that show both of our communities that we care about their wellbeing.  

How do you define happiness? 

To me happiness is living a joyful, love filled, purpose driven life that helps those around you. Happiness is defining your personal mission, vision and values and living a life that is aligned with the reason you get out of bed every morning.    

What are you most passionate about? 

Ending the epidemic of loneliness in the world by creating space for people to connect. I believe that loneliness leads to depression which leads to illness and allowing our world to gather in an open, positive way will help us all become a little less lonely and a little more connected.  

Favorite place you have been in the world? 

Micaville, NC!  It is a small town outside of Asheville where I was lucky enough to spend time with my family growing up.  

Where will you get on a plane to next? 

NYC!   

Where can our guests find you? 

@wellthcollective www.wellthcollective.com 

Anything last min you want to share with our guests as an ARLOcal? 

Join us at a wellth collective event series at Arlo’s Summer of Wellth!